sc-commerce
What is sc-commerce?
sc-commerce (or scCommerce) provides a new way for customers to discover and purchase your store’s products using a Surface Computer, with or without the assistance of a sales representative. At a time when customers are deserting stores in favor of shopping on the Internet, sc-commerce provides incentives to bringing them back in the store by providing a very unique buying experience not found at home.
You can read here more information about the upcoming in-store interactive digital experience platform from IntuiLab which is being shown this week at Digital Signage Europe in Essen, Germany.
Who’s it for?
Retail chains looking to spice up its in-store experience and increasing revenues. Retail areas include material goods (Telecom Operators, Electronics, Fashion, Cosmetic, Eyewear) as well as services (Banking, Insurance, Real Estate.)
IntuiLab’s engagement process:
- IntuiLab provides design and development services for your sc-commerce solution, consisting of implementing your in-store sales process on top of our IntuiFace sc-commerce extension.
- IntuiLab has tailored its IntuiSign design and development process to ensure successful in-store experiments based on the goods or services you want to push through such an environment. This process focuses on client scenarios up front during the design phase as well as creating key success indicators that will be translated and monitored in the IntuiFace platform during the supported in-store experiment.
Technology and Features:
The sc-Commerce solution is built on top of the IntuiFace, the portable Surface Computing Platform from IntuiLab, with its sc-commerce extension that enables a faster time-to-in-store-experiment, the integration with the key back-office functions and ensures the quality of future deployments.
The sc-commerce extension of IntuiFace includes services for:
- Product presentation, selection, filtering and comparison.
- Relation and navigation between products for cross- and up-selling.
- Cart management.
- Integration of additional displays and interaction with physical objects (such as product or flyers)
- Connections to back-office IT infrastructure.
Benefits:
Reduce training costs
- In some areas (i.e. mobile phone retail), sales training represents as much as 10% of sales reps time. By pushing consistent and sales- and client-friendly pitch content directly to in-store surface computers, training time can be dramatically cut so your sales people can spend their time, well, selling.
Effective & memorable
- A well known fact: Building your own product increases your purchase likelihood. sc-commerce enables just that by supporting the active engagement of customers with the sales representative in an intimate and collaborative way, thus helping generating more revenues.
- Your message will get through to and be retained by your clients.
Spectacular, especially at the early stage of an upcoming revolution (vs. Déjà vu)
- Projects an innovative image through a new ground-breaking kind of user interface and presentation method.
- Natural and intuitive gestures and interactions.
- Zero learning curve – All public/culture
- Immersive
